1. Reductions in cost

The business landscape is a highly competitive one, and businesses are constantly on the lookout for any new technology that could potentially cut down on expenditure. While RPA implementation does carry upfront costs in the form of buying, installing, and later maintaining applications, these costs pale into insignificance next to the potential savings they can make possible.

Tasks that can be carried out using RPA save companies considerable amounts of money compared to having a person employed to carry out those same tasks. Unlike a person, there’s also no need for RPA processes to stop at the end of the working day or week: they can operate effectively 24/7.

2. Better customer experiences

Customers value cost, but — perhaps even more so — they value the customer experience they receive. That doesn’t have to mean personalized greetings and scented hand-towels in the bathroom at their local photocopiers or gas station, but it does mean that aspects like the speed at which a request is answered matters. RPA can help in this capacity.

For example, RPA tools can help respond more rapidly to customer queries, filtering them to the right people and answering certain straightforward queries on their own. The same is true with processing order or claims forms, and myriad other tasks. By incorporating RPA into the workflow, businesses can get better at responding to customers. And it’s not just the machines, either…

3. Freeing employees up to perform other tasks

This is a big one. Many people worry that the goal of RPA is to replace humans in the workplace. When it comes to individual tasks, there is some truth to this: RPA is designed to take certain repetitive, mundane tasks away from people to save them having to perform these actions.

But, far from rendering human employees unnecessary, RPA opens up the possibility of freeing those flesh-and-blood employees to focus on other, value added tasks. What those tasks will be will vary from business to business, but in banking, for instance, it might be a relationship banking role that involves interfacing more with customers and others: the kind of interaction that bots are simply not able to measure up on.

4. Superior scalability

Virtually any business can scale, but doing so will likely involve a whole lot of hiring. (And, unfortunately, firing — should declining demand cause you to scale downwards.) RPA has a clear edge when it comes to scalability. Bots can easily scale up and downwards as demand requires. If workload suddenly increases dramatically for a task being carried out by RPA systems, it’s no problem: Just duplicate the bots you have in place to execute the new workload demands.

Advances in areas like machine learning, which can make today’s RPA bots superior to their predecessors, also offer new possibilities when it comes to scalability.

5. Better analytics for tracking success

The more you’re able to track and measure workflow and results as a business, the more you are able to improve. While there are multiple workflow analytics tools for tracking human employees, it’s considerably easier to monitor an automated robotic process. The effectiveness of RPA tools can be measured in multiple ways — right down to the tiniest increment of time.

Tracking the effectiveness of your army of RPA bots in a variety of ways is a great way to demonstrate their ROI and value proposition in real-terms — so you don’t risk falling prey to accusations that you’re simply chasing after the latest technological fad.

6. Improved security

RPA tools are predictable and carry out tasks the same way each time. They never fail to log information or log out at the end of a shift. Since many security breaches can be the result of human error, using an automated tool instead could save you potentially exposing your system to vulnerabilities.

7. Advantages over the competition

All of the above examples are useful in isolation. However, when combined, they offer a major leg-up on competition that is not using RPA tools. This can take many forms: from happier employees (who no longer have to carry out repetitive tasks they dislike) to superior customer experiences.

In an ever-more competitive business environment, RPA could be the game-changer that pushes you over the edge in terms of triumphing over the competition.

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To comply with what is demanded by the actors involved, the technology and innovation departments are in continuous search of new solutions that enhance their logistics, how to show their potential customers the attractiveness of their products through different channels ( physical and online), as well as making the shopping experience of consumers as attractive as possible.

Without forgetting this constant search for new solutions, the main objective of the retail sector is without a doubt that its technological infrastructures, both in physical stores and online, are available 365 days a year to support a business that does not understand stops. And that lives its peaks of activity in contrast to the traditional holiday periods of the labor market.

What Are The Needs Of The Retail Sector

For years, the leading manufacturers, consultancies, and technology integrators have focused on creating an ecosystem that can satisfy all customer demands—relying on solutions, services, and products in onsite and remote IT infrastructures such as Cloud, Cybersecurity, Systems, Communications / Networking, Artificial Intelligence, Big Data, Digital Marketing, RPA, etc.

Within this general portfolio, we could focus on some specialized solutions for retail, with the particularities that each type of product implies and never forgetting that we must facilitate the sale and never interrupt the service.

• Monitoring Of Stock And Environmental Conditions: It is not enough to know precisely the product we have and how it is stored through the use of pallets, shelves, trolleys, etc. To ensure that it reaches the end customer in perfect condition, it is necessary to know the needs of conversation (especially in perishable products or food) in which we store it, for example, in a new area, or transport it.
• Real-Time Monitoring Of Customers Within The Store: From defining the path that our client travels to making the purchase both in a physical store and in an ecommerce to find the key points of the process, to functional solutions with which to control capacity.
• Beacons: Improve the customer’s digital experience within the store by learning from the information provided by online-offline monitoring and integration to improve the shopping experience. Our digital sales channel will increase its weight exponentially in the coming years, but the data generated is also applicable to our physical store. Communication and decision-making must be two-way.
• Customer Service And Support: Omnichannel is the keyword when it comes to customer service. From chatbot solutions to being able to communicate from any digital messaging or social media channel. The retail sector has reinvented itself to be in permanent contact with the consumer.
• B Impact: Our technological solution in Power BI, B impact, will allow you to collect information about the interactions in all the channels of your business to characterize their behaviors and analyze the consumption, habits, and preferences of users.
• Augmented/Virtual Reality: The way of presenting the product to the consumer has changed with the application of new technologies allowing the visualization of main functionalities and characteristics in a more realistic and close way in different formats. A change in perception facilitates the purchase process.
• Digital Signage: This new way of presenting our catalogs and advertisements gives us greater flexibility for the customer and a visual presentation adapted to the screen format that consumers have become accustomed to.
• Customer Lifetime Value (CLTV): Building customer loyalty so that the relationship with consumers is prolonged according to what is planned for our product type is vital for successful marketing strategies in the retail sector. Any plan should include this metric and assess the technology to meet or even exceed initial expectations.

Integra Strategy and Technology are positioned as one of the high added value technology partners for the retail sector, combining these technological capabilities, both general and specialized, and always offering a tailor-made solution for each business.

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What Is RPA And What Is It For 

Technology RPA ( Robotic Process Automation ) consists of automating processes that are subject to computer systems. In other words, it is software that uses digital robots to interact with programs in an automated way. It is used to automate repetitive and seemingly simple administrative tasks, such as connecting to web applications, copying, pasting or renaming files, creating directories and folders, and more.

But what is a software robot? Robots, or software bots, are computer programs that can be installed on a PC, a physical server or a virtual machine to digitally carry out tasks that humans have previously carried out.

Although RPA technology is implemented mostly in the financial departments of companies ( Gartner says that 80% of these departments should already have or are planning to use some form of RPA), logistics also benefit from the capabilities that automation offers process robotics. For example, it can streamline those purely administrative tasks and even help with inventory control.

What Tasks Can Be Automated With RPA

Software robots can imitate the actions carried out by humans, based on pre-established rules and even artificial intelligence. Its mission is to free employees from those more monotonous administrative tasks so that they can focus on other more strategic tasks that provide greater added value for the company.

Let’s see, in a summarized way, what are the main functions that RPA technology fulfills:

• Interact with desktop applications or web applications.
• Edit documents such as Excel, Word, PDF, etc.
• Manage files and folders: create, delete, update, move, etc.
• Use email: extract data, generate, and send emails.
• Export text from images to get information.
• Execute commands.

RPA technology integrates continuous improvement techniques that constantly identify new processes that can be robotized and learn from their mistakes to achieve maximum efficiency.

Benefits Of RPA Technology In Logistics

The logistics also takes advantage of the enormous benefits offered by robotics process automation. These are some of the operations in which a software robot helps companies obtain a competitive advantage:

• Tracking And Shipment Status: RPA technology allows you to monitor the status of your shipment and receive notifications about the pick-up time, warn of possible delays or create an electronic proof of delivery through automatically generated messages.
• Stock Control: Robotic process automation can simplify stock control.
  Purchase management. You can execute purchase orders through automated criteria such as the price, quantity, or periodicity of a purchase.
• Supply And Demand Planning: Based on a specific set of predefined rules, the software robots automatically analyze historical sales data or market indicators to forecast future supply and demand. In this way, the quantity of products required to carry out any type of activity is ensured and adequate safety stock is maintained.
• Smart Documentation: It facilitates that the transfer of documentation is fast and without errors, processing invoices, collecting credits, exchanging data, etc.

RPA technology is emerging as a very profitable tool for companies to digitize their supply chain while reducing costs. All this, obtaining greater satisfaction from both employees and customers.

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Task robotization solutions have been on the market for many years, but in the last 6-7 years there has been an exponential advance in the number of companies and existing solutions, thanks to the new capabilities for recording tasks and creating bots without coding them have simplified their deployment in companies and departments of any size since integration.

With different automation systems and Artificial Intelligence functionalities have allowed them to greatly expand their usefulness, RPA is a relatively new term, but not the concept behind it since for decades companies have sought ways to industrialize the execution of repetitive tasks that daily they are made on computer applications. Today, this technology allows the use of software robots (applications) that are configured to manage other computer applications in the same way that a user does to perform repetitive and rule-based tasks.

Also Read: How to become an RPA Developer?

Saving Costs, Time And Advantages of RPA

There are many benefits that the robotic process automation offers. In addition to freeing the employees of a company from repetitive and “boring” tasks to allocate their capacity to higher-value tasks, economic and temporary savings are another of its great. RPA technologies have two main advantages: optimization of the time that the employee spends on tasks with little added value, and cost savings derived from a reduction in the errors that are committed in this kind of repetitive task.

Also, at an economic level, the company will be able to structure, optimize and automate its business processes more efficiently by delegating different tasks to bots that require high consumption of resources and time, but which do not add value to the business.

Are all Processes Automatable

At this point, the question is necessary. If there are so many advantages to betting on RPA technology, what kind of tasks can a company automate? Is it possible to apply it to any type of process? There are a large number of tasks that can be automated in daily work, both in processes common to all companies regardless of their sector (purchasing, contracting, finance, email management) and in specific processes of the department or sector of the company. (Sales, claims management).

Beyond RPA, Hyper-Automation

But the RPA technology has already drawn its morning and this goes through its union with other technologies such as Artificial Intelligence or Machine Learning, a symbiosis that will allow processes to be automated more intelligently and which has already been recognized by Gartner as one of the Most relevant IT trends for this year

Smart Automation Works By Integrating Cognitive Technologies With RPA.

It covers the entire journey of automation – discovery, automation, optimization – applying to any front or back-office business process and orchestrating work through combined teams of humans and bots, It starts from the process discovery itself, where tools powered by artificial intelligence (AI) automatically observe people’s work activities, identify optimal workflows, and propose a path to automation. Smart Automation expands the capabilities of business process automation to include almost any scenario – cognitive robots can reason and make decisions, learning on the go to become valuable resources in the human-digital workforce.

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